We make things that work better and last longer. Our products solve real problems with clean design and honest materials.
Groove Is in the Heart – Embroidered T-Shirt
A little retro, a little soulful and made for music lovers.
The Groove Is in the Heart t-shirt brings together vintage style and premium craftsmanship with our signature heart-shaped embroidered design. Stitched in bold red thread and positioned on the left chest, it's a subtle nod to classic records, timeless playlists and feel-good moments.
Designed for those who appreciate quality over trends, this heavyweight embroidered tee is equally at home at summer festivals, weekend markets, record shops or relaxing around the campfire. It's an everyday essential with just the right amount of personality.
Crafted from a premium cotton-rich fabric with a soft feel and comfortable stretch, each t-shirt is embroidered to order in our Etch & Ember workshop.
Features
- Premium embroidered heart design on the left chest
- Heavyweight 200gsm cotton-rich fabric
- Soft, breathable feel with added stretch for everyday comfort
- Modern fit with a slightly longer body
- Comfortable ribbed crew neckline
- Durable twin-needle stitching
- Tear-away side label for a clean finish
- Embroidered to order in our Etch & Ember workshop
- Available in a carefully selected range of colours
Care
- Machine wash at 30°C on a gentle cycle
- Wash inside out to help protect the embroidery
- Do not bleach
- Tumble dry on low heat
- Cool iron on reverse if required (avoid ironing directly over the embroidery)
- Do not dry clean
Made Just for You
Every Etch & Ember t-shirt is embroidered to order, helping reduce waste while ensuring every piece is crafted with care. Minor variations in fabric shade o
Embroidered Tee
Premium Embroidered T-Shirt
Simple, timeless and made to be worn every day.
Our embroidered tees are designed for those who appreciate understated style, quality craftsmanship and thoughtful details. Each garment is embroidered to order in our Etch & Ember workshop, creating a piece that's made to last and uniquely yours.
Crafted from a premium 200gsm cotton-rich blend, this heavyweight t-shirt offers an exceptionally soft feel with just the right amount of stretch for all-day comfort. The modern fit, longer body and quality construction make it as comfortable layered beneath a hoodie as it is worn on its own.
Whether you're exploring woodland trails, browsing your favourite record shop, relaxing around the campfire or simply enjoying everyday adventures, this is a wardrobe staple you'll keep reaching for.
Features
Premium heavyweight 200gsm fabric
Soft cotton-rich blend (48% Cotton, 47% Polyester, 5% Lycra)
Gentle stretch for enhanced comfort and movement
Professionally embroidered in our Etch & Ember workshop
Modern fit with a slightly longer body
Durable twin-needle stitching throughout
Comfortable ribbed crew neckline
Tear-away side label for a clean finish
Designed for everyday wear
Care
Machine wash at 30°C on a gentle cycle
Wash inside out to help protect the embroidery
Do not bleach
Tumble dry on low heat
Cool iron on reverse if required (avoid ironing directly over the embroidery)
Do not dry clean